Stephen runs a construction business specializing in large basements and car parks. The business has been established for 25 years and has grown steadily, with revenue now into eight figures. Unfortunately, the profit margins are very slim and last year, Stephen’s business barely broke even and he was unable to draw his usual dividend at the year end. His CPA … Read More
Small Business Promotion for Free
Sometimes, having a great idea or product is not enough to get customers in the door. But small business promotion doesn’t have to be a costly endeavor. There are a number of effective and free ways to get people excited about what you have to offer. Here are five great ways to attract attention and get traffic to your brand: … Read More
Drafting a Strong Business Plan
Running a business without a strong business plan is like rock climbing blindfolded. Your chances of making it successfully to the top are slim. And the climb up will definitely be risky. Contrary to popular belief and practice, a business plan is not only a means to securing financing. Instead it is more of a step-by-step guide to running your … Read More
A Promotions Plan That Works
You may have the greatest product ever, but if you don’t tell the world about it with a well-crafted promotions plan, it will sit on the shelves collecting dust until the day comes when you finally have to close down your business. Remember: you know what is great about your business because that belief in its greatness drove you to create … Read More
Show Me the Money!
“Show Me The Money!” Every business owner at one time or another has had this phrase or a version of it pass through their mind when brainstorming ways to find small business success. If you’re one of them, check off your business against these six critically important questions: Do you run your business by design (meaning, you choose what it … Read More
Questions to Ask Your Accountant
Before choosing an accountant to handle the nuts and bolts of your business’s numbers, first you might want to interview the accountant and found out how they conduct their own business matters. We visited this topic in a more general overview in the past, but this time let’s take a more in-depth look at questions to ask your accountant next … Read More
Why Your Office Layout Matters
With the new emphasis on ‘startup culture’ and the different business philosophies it implies, plus millennials placing a strong emphasis on workplace enjoyment, many companies are looking more closely at their own office culture. While there are many factors that comprise a company culture, an undeniably large part of it is office layout and design. How you design and create your … Read More
Saving Your Small Business Money
Sometimes it’s very challenging to grow a business while also saving your small business money. The more business you’re able to get, the more resources you mostly likely need to satisfy your clients. But in order to increase profits, you have to learn how to grow revenue while keeping your expenses low. Addiction to Spending In case you haven’t noticed, we … Read More
Improving Your Local Marketing Reach
Even with all their deep pockets, large corporations still have problems improving their local marketing. You may not realize it, but you have many advantages when it comes to growing your reach among members of your community. Some of the best ways to do that are through online local marketing. Here are some tips on how to get your brand out … Read More
Overcoming Small Business Challenges
Entrepreneurs and small business owners who follow the 3 tips below often enjoy success regardless of what business challenges are thrown at them. Those business owners who embrace these principles thrive during major economic downturns. And although these 3 tips may seem counter-intuitive at first sight, try them out and see how your results change: 1) Focus vs. Diversification … Read More